The designer behind a range of clothes that expand to fit growing babies and toddlers has been awarded the James Dyson award for student innovation
Inspired by the ancient art of origami, London-based Ryan Yasin developed a durable, lightweight, pleated fabric based on principles he studied for his degree in aeronautical engineering. He wanted to help solve what he saw as a lack of sustainability in the clothing industry, a challenge brought home by how quickly his niece and nephew, Ronja and Viggo, outgrew clothes that he bought for them.
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From four months to 36 months, the machine-washable, synthetic fabric expands in all directions to accommodate up to seven sizes, said Yasin, whose company is called Petit Pli.
Most children grow by seven sizes in their first two years, and research suggests that parents spend an average of £2,000 on clothing before their child reaches the age of three.
As well as the expense and limited lifespan of garments, mass production places huge pressure on the environment through waste, water consumption and carbon emissions.
Yasin has already developed more than 500 prototypes and plans to use his £2,000 prize money to expand the business, with the help of investors.
Images: Petit Pli
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